neon updates

We're Back. And Brighter Than Ever.

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Well we may have been away a little while, but one thing you can always be sure of with us here at Neon Coffee is that when we make you a promise, we keep it.

So here we are. October 10th, 2015. Or, as we prefer to call it, 10.10. You might remember the Neon Coffee geek days (we were young, we were at college....), and if you do, don't worry. Despite the facelift, we're still the same people - you see, we didn't pick 10.10 just for any old reason. We picked it predominantly because 10 is the atomic number of neon. But 10 is also a perfect score in Olympics competitions (we might be biased, but we think our coffees would rival Michael Phelps in the gold medal department should such a contest exist), but we digress.

And then there's the new tagline - Brighten Your Day - and a  fresh logo update. Cleaner, brighter, with letters a little closer together to represent our place in the communities within which we operate. Here, shoulder to shoulder with our family, friends, and colleagues in Pensacola. Online with our partners in fresh coffee crime, Coffee Crafters, Angel's Cup, Aerobie Aeropress, and Sweet Marias to name a few. And also our social media friends who chat with us from all corners of the globe.

Most importantly, we're happy to be here with you. We love when you burst with joy when describing the rich aroma of freshly ground Mexican. And when you email us to say thanks for helping you pick the best beans and best brew method. And when you call us on a Saturday afternoon to beg for that bag of freshly-roasted Ethiopian Yirgacheffe. Thank you. Also: we understand. We're in this because we love it, too. 

We're all in this together. And we believe that with a little bit of science, a little bit of patience, and most of all, a lot of love, we can make every day a little easier for each other. 

We're Neon Coffee. And we're back to brighten your day.

Local Love.

We noticed some activity on our social media accounts this past evening, and soon learned that Portland's beloved Stumptown Roasters has just been acquired by Peet's Coffee. Many a sad Stumptown loyalist is reeling right now. Meanwhile, journalists are pointing out that the niche hipster roaster brand has been majority-owned by a NYC-based private equity firm, TSG Consumer Partners, for... well... quite some time now and had plans in the works to sell off the brand.

We're happy to report that we have no plans for acquisition by any private equity firms, nor are we plotting covert M&As with global corporations. We're quite happy roasting for you guys, and honored to be a part of our local and global communities.

In the wake of the news, we are hopeful that the baffled Stumptown loyalists out there will recover quickly, and take a moment to explore the quality local and micro-roasters in their own back yards. In solidarity with local and independent roasters of delicious coffee beans everywhere, we're offering our friends and family 15% off single-origin coffees and espresso on our site through October 12. Just use promo code LocalLove

We think you will be able to sniff out some favorites from amongst our current selection of beans
If you haven't had a chance to cast your vote for your favorite hero, please do. Go to The Perfect Ten campaign page and nominate someone in your life or community who is brightening your day, and tell us why you chose them. You can nominate a teacher, community leader, a helpful librarian or mentor - even an organization, company, or group. Just tell us how you think your nominee is helping to brighten the day. You can also nominate by tweeting with #NeonPerfectTen to @TheNeonCoffee. 

Please get your nomination for Perfect Ten in by this Thursday, October 8 at midnight.

Cheers, coffee-lovers.

In LoyaltyResponsible consumptionTags coffeesingle-originportlanddignityespressoM&Alocalcommunitymicro-roastersintegrity